Top 10 Most Visited Websites in the UAE in 2025

At AEserver, we are always keen to see how the digital landscape in the UAE evolves. Which sites are people visiting? Which platforms are keeping the audience engaged? Which domain zones are dominant?

In early 2025, we conducted our own analysis of internet traffic in the country and prepared an overview of the most visited sites in the UAE. It will help you understand the key online habits of users and draw the right conclusions for your business.

Below is the Top 10 Most Visited Websites in the UAE in 2025 with only Rank, Domain zone, Website, Monthly Visits, and Key Observations:

Key Takeaways

Search and Social Giants Are Out of Competition

Google, YouTube, and Facebook still hold the top spots, showing that search, video, and social connections drive the bulk of internet traffic.

AI Is Now Mainstream

ChatGPT.com’s presence in the top 4 isn’t just hype. It’s an indication that UAE users are actively implementing AI into their everyday tasks, from translations and content generation to coding and planning.

Local e-commerce is booming

Amazon.ae is the only .ae site in the top 10, but its position speaks volumes. It’s:

• a signal to local brands that users are willing to buy from local sites;
• a reminder that a .ae domain can build trust and increase conversions;
• an incentive to register local versions of sites and strengthen their presence in the region.

Information and communities are still valuable

Wikipedia and Reddit are still strong — people still value reference information and the exchange of opinions in niche communities.

What does this mean for business in the UAE

Register a .ae domain

If you work for the UAE market — .ae helps build trust. Users are more willing to interact with sites that “speak their language” and “live” in their country.

Benefits:

• Improved local SEO;
• Higher conversion;
• The image of a reliable, local brand.

Register a .ae domain with AEserver

Host your site on local hosting

Loading speed, proximity to the audience, and support in Arabic and English are important parameters that affect user retention and search positions.

AEserver is one of the leading hosting providers in the region, with data centers in Dubai and full technical support.

Adapt to trends

• Add generative AI to your website: for example, a chat assistant based on GPT.
• Run a blog or a reference knowledge base – this works, as you can see from the example of Wikipedia.
• Launch campaigns on social networks and YouTube – all the traffic goes there.
• Use Reddit and LinkedIn to reach B2B and advanced consumers.

Users actively use global platforms, but are also ready to interact with local brands, especially if they offer convenience, speed and localization.

.ae domain and hosting in the UAE is a strategic advantage.

If you want your site to be next on this list, start today.

Register a .ae domain and connect hosting with AEserver