Why .AE Domain Registration Has Become Mandatory for UAE Retailers

The UAE is one of the top destinations in the middle east to do business. UAE is famous as an international business hub connecting the east and west. It has world-class facilities, allowing it to establish businesses quickly. It provides a flexible and secure business environment and offers excellent ICT infrastructure. Part of these facilities is the .AE domain name registration service that allows businesses in UAE to represent themselves online.

If you want to start a business in the UAE, buying the .AE domain is a must, and you will be pleased with how everything works and the outcomes you achieve. But is it a must to get the .AE domain?

Yes. Let’s see why!

Country Code Top-Level Domains

When a user visits a business site with a .com domain, it will be hard to know which country is based on- is it local or based on the other side of the world. That is why some business owners prefer to buy ccTLD related to their own country. For example .BH for Bahraini Domain Name, .QA for the Qatar Domain Names.

The official ccTLD for UAE is .AE. When a UAE customer sees a website URL that ends with .AE, they know that the business caters to them.

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The Need for Local Presence

A local online business is not always clear to consumers and does not have an advantage of a physical storefront. But registering a .AE domain name can immediately establish relevance in the UAE. You can take it as a digital storefront in a prime location. It covers the whole UAE and is a perfect choice for anyone who wants to do business in Dubai, Abu Dhabi, Ajman, Sharjah, Fujairah, Umm al Quwain, or Ras Al Khaimah.

A visitor will see the .AE domain and know that your company can provide relevant information about products and services. It will also help evoke customers’ trust, which is doubly important to lead to a higher profit from the local Emirati market.

The Availability of .AE Domain Names

It’s 2022, and almost every .com domain is already taken. There are over 366 million registered domains, half being .com or.net. Against that backdrop, It isn’t easy to find a domain suitable for you. But if you consider the .AE domain, you will find much better availability. That is because you will compete with the UAE businesses instead of the rest of the world.

In 2020, fewer than a quarter of million registered .AE domains were estimated. That’s an inspiring number for anyone who wants to start an online business with a strong domain name like “mycompanyname.ae“.

But with the increasing number of .AE domain registration, there is no space for complacency. Just as in the US, where demand for .com domains surged in the 1990s, UAE businesses face being left behind if they don’t secure their piece of prime digital real estate.

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The Low Cost of .AE Domain Names

The .AE domain name prices can vary depending on how in-demand the domain name is and where it is registered. With the UAE becoming more successful in economic growth, it stands to reason that the .AE domain is also becoming more popular. Sometimes, .com domains are cheaper than .AE domains. But that only works out if you can register the domain name you want. If not, you might have to buy a premium .com domain already registered by someone else, which could be much more expensive.

Luckily, a wide range of unregistered .AE domains gives you a better choice in registering affordable domain names.

AEserver is an accredited domain registrar that supports the .AE domain, so you can easily buy your domain from us. But the opportunity to register the best domain is narrowing down. First, check the availability of your desired domain name. If it’s unavailable, consider contacting the current domain owner and see if you can buy it from them. The prices can be higher for these domains as the owner can decide the domain’s value.

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The Importance of .AE Domain Names

This section covers the further importance of .AE domain names for your businesses. But should you really buy the .AE domain?

You Will Be Able To Show That You’re From the UAE

Identity is essential for a country to thrive and evolve. That is why the .AE domain is important because it shows the world where you are from while making it easier to connect locally. In addition, people prefer to work with local businesses, which will come in handy and make things much more manageable.

Creating a Trustworthy Relationship

Believe it or not, most people prefer to buy from a local or national company rather than an international one. It specifies that the local enterprise follows UAE regulations and gives customers excellent value.

Using the .AE domain will make your business more reliable among locals. If you are marketing to Emirati users, your .AE domain name will evoke trust in your customers and result in more sales.

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Better SERP Results

As the .AE domain name supports your increased trust, you will get a high rank in SERPs. You will see a significant improvement in your local ranking because of the geographical peculiarities; .AE extension has a preference over other domains in the UAE. It does what you like to do, and you will be impressed with the results. But of course, it is not the only criteria for google ranking, so you must do your research. Yet it will work for a long time.

Keeps Up to Date on Local Policies

Buying a .AE domain will help you stay updated with local rules and regulations. Local policies are challenging to identify. Finally, it will allow you to showcase your business more professionally. All these tiny details matter a lot in running a business, but in the end, this one is the most acceptable way to build a powerful business firm locally.

Requirements for Registering .AE Domain

Fortunately, the .AE domain is an unrestricted domain, which means that it can be registered by any individual or company worldwide who wants to do business in the UAE. They don’t have to be based in the UAE.

When registering the .AE domain, you must not exceed the limit of 63 characters and must also avoid using special characters. One year is the minimum registration period; you can also register for 10 years.

On the AEserver website, simply enter the domain name you want in the search field and see if it is still up for grabs, then add any other services you might need, such as email address, UAE-based web hosting, or WordPress, and continue to finalize the .AE domain registration process.

Final Thoughts

With the shifting of people into the digital world, it is no longer enough to be an offline-only retailer. With the best .AE domain, you can optimize your brand online and target the clients you want.

Thanks to the low prices of the .AE domain, they are excellent for businesses that want to grow locally.

So, do you want to start a business in the UAE? Register your .AE domain with AEserver before it gets late.

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